Baylor University Medical Center at Dallas Recognized for 'Consumer Choice Award' Based on High Quality and Image
Contact: Maria Carpenter, 214-820-4827Email: mariaca@baylorhealth.edu
(DALLAS, Oct. 25, 2006) - For the eleventh consecutive year Baylor University Medical Center at Dallas has earned the 2006/2007 Consumer Choice Award by the National Research Corporation (NRC) for the Dallas region. The Consumer Choice Award is given to the hospitals that consumers have chosen as having the highest quality and image in 186 markets throughout the U.S. This is the eleventh year NRC has recognized and honored Consumer Choice Award winners and the eleventh occasion that consumers have chosen Baylor Dallas for these awards.
Award winners are determined by gauging consumer perceptions on multiple quality and image ratings collected in the company's annual NRC Healthcare Market Guide Study® (HCMG).Of the 3,200 hospitals named by consumers in the study, the winning facilities rank highest in their Metropolitan Statistical Areas, as defined by the U.S. Census Bureau. The 2006/2007 HCMG study surveyed more than 200,000 households representing 400,000 consumers in the contiguous 48 states and the District of Columbia.
"The employees and medical staff at Baylor Dallas strive to provide patients and their family members with the highest quality of care, with the same level of compassion and care they would expect to receive," says hospital president John B. McWhorter III. "It is rewarding to know that their efforts have not gone unnoticed."
Baylor's flagship hospital has also received other awards in 2006 from NRC, recognizing several areas of consumer preference: Most Preferred Hospital; Best Doctors; Best Nurses.
The 2006/2007 Healthcare Market Guide is the nation's largest and most comprehensive study of its kind. No other study used to rate hospitals contains more consumer responses than NRC's study. The study has a margin of error of + or - 0.2 percent at a national level. National Research Corporation (NASDAQ: NRCI) is a recognized industry leader, with more than two decades of experience in healthcare specific performance measurement.
Baylor University Medical Center at Dallas, a 997-bed not-for-profit academic hospital, is a major patient care and research center in the southwest. The nationally acclaimed medical center serves as flagship hospital for Baylor Health Care System and is home to many nationally ranked centers of excellence including transplantation, cardiovascular services, orthopaedics, oncology, digestive diseases, neurosciences and gynecology. In 2006, U.S. News & World Report recognized Baylor Dallas for the 14th consecutive year in its "America's Best Hospitals" guide.
In 2006, National Research Corporation (NRC) has recognized Baylor University Medical Center at Dallas with Consumer Choice Awards in several areas:
- Best Overall Quality
- Best Image/Reputation
- Most Preferred
- Best Doctors
- Best Nurses